Top-tier olive oil is the result of generations of cultivated, fertile groves, smart olive-growing, and a focus on our customers.
Our oilsWanting to give our oil the ancient character and millennia-long significance that olives and olive oils carry, we also named it Oleum Viride Liube — a combination of the Latin name for one of the five categories in the ancient Roman classification of olive oil and the old name for our Ljubač. In the end, the oil truly deserves a name like that thanks to its personality. It is a product and a craft to be proud of in its home town, and the family unity combined with the blending of tradition and modernity make it evolve in quality almost ceaselessly with the passing of time.
Gold, silver, and bronze medals and trophies at many international competitions are objective proof of our oils' quality — though we believe some other things may be even more important. First, the growing demand and consistently delighted experience of those who use our oil, which is the ultimate reward and the crowning achievement of our work. And then the fact that we have never taken the legacy of our ancestors and the god-given climate of our cove for granted.
On the contrary, we have added more to those gifts — state-of-the-art equipment and ongoing education, dedication and family togetherness, and finally a true, almost childlike love and playfulness in the search for new values derived from the olive fruit. From this came a flagship example of our creative development — olive oil with flakes of salt flower — a pinch of salt in oil as a symbol of the pinch of love essential for success.
